Digital Report Overview

According to Retail Economics, the last 12 months has seen the UK retail landscape in continuous flux with major economic and political events swaying consumer and business confidence. While we are still in the early phases of the UK untangling itself from the EU, considerable uncertainty will persist. With this in mind, companies must solidify their positions within the search engines to ensure a profitable year ahead.

Your latest industry insights produced by Inside Online a leading SEO Company

20 Pages Length
10 Minutes Reading time
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Featured Brands

  • red5
  • activity superstore
  • into the blue
  • qwerkity
  • the gift experience
  • i just love it
  • waitrose gifts
  • the present finder
  • gadgets uk
  • totally funky
  • the great gift company
  • boy stuff
  • genie gadgets
  • the discovery store
  • dotcom giftshop
  • a1gifts
  • personalise
  • paramount zone
  • creative gadgets
  • moonpig
  • not on the high street
  • photobox
  • funky pigeon
  • buy a gift
  • firebox
  • red letter days
  • menkind
  • getting personal
  • virgin experience days
  • truffle shuffle
  • i want one of those
  • prezzybox
  • the brilliant gift shop
  • find me a gifts

Top 10 Performers

  • notonthehighstreet.com
  • prezzybox.com
  • moonpig.com
  • photobox.co.uk
  • virginexperiencedays.co.uk
  • buyagift.co.uk
  • findmeagift.co.uk
  • gettingpersonal.co.uk
  • funkypigeon.com
  • iwantoneofthose.com

Under Performers

  • qwerkity.com
  • geniegadgets.com
  • boysstuff.co.uk
  • activitysuperstore.com
  • personalise.co.uk
  • paramountzone.com
  • waitrosegifts.com
  • a1gifts.co.uk
  • gadgetsuk.com
  • creativegadgets.com

Top 4 Report Findings

The industry has seen a growth of 3.46% in the last year.
Brands such as Not on The High Street are topping the market with an organic search volume score of over 99,000.
The Great Gift Company have made significant improvements over the last 12 months with a 159% increase in organic YOY visibility.
Social presence within the industry is high for top players. All sites exempt for the top six have total shares below 100,000. To compliment this figure content performance across the industry is weak. Meaning that a good content campaign could result in a low ranked site reaping massive benefits.

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Includes competitive insight into:

  • Seasonal Trends
  • Keyword Competitiveness
  • Visibility Vs Authority
  • Link Acquisition
  • Social Influence
  • Content Performance

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