Digital Report Overview

According to Euromonitor, Eyewear in the UK is benefitting from a positive trend towards wearing glasses with consumers viewing eye health as a priority in a computer and smartphone oriented society. Besides, UK consumers like wearing sunglasses and contact lenses, which is why these two products saw the most dynamic growth in 2015.

A fragmented industry with multiple brands, including new and up and coming brands popping up made from materials like wood, is refreshing the industry and helping to push sales up. However, English consumers remain traditional when it comes to eyewear, opting for classic colours and models.

Your latest industry insights produced by Inside Online a leading SEO Company

20 Pages Length
10 Minutes Reading time
Get the Report

Featured Brands

  • specsavers
  • vision express
  • glasses direct
  • esco opticians
  • vision direct
  • designer glasses
  • fashion eyewear
  • frames direct
  • goggles4u
  • direct sight
  • mister spex
  • lensway
  • pretavoir
  • spex4less
  • ace and tate
  • specky four eyes
  • perfect glasses
  • smart buy glasses
  • specs by post
  • glasses2you
  • glasses123
  • designer glasses boutique
  • glasses complete
  • online opticians uk
  • eye buy direct
  • glasses com
  • ozeal glasses
  • glassesonspec
  • perfect specs
  • iwear glasses
  • one stop glasses
  • new lense
  • exclusive eyes
  • glasses experts
  • the glasses company
  • all about vision
  • newlenses

Top 10 Performers

  • glasses direct
  • Tesco opticians
  • vision direct
  • designer glasses
  • fashion eyewear
  • goggles4u
  • direct sight
  • mister spex
  • online opticians uk
  • smart buy glasses

Under Performers

  • glasses experts
  • glasses
  • glasses on spec
  • i wear glasses
  • the glasses company
  • ozeal glasses
  • exclusive eyes
  • ace and tate
  • smart buy glasses
  • one stop glasses
  • perfect specs
  • new lenses

Top 4 Report Findings

The industry has seen a growth of 69.72% in the last year.
Big brands such as Specsavers, Glasses Direct and Tesco Opticians are shown to be dominant players within the market.
Mister Spex have made significant improvements over the last 12 months with a 459% increase in organic visibility.
Frames Direct are showing great promise in terms of link acquisition, dominating competitors and this is being transferred into market share.

Competitive digital insights in your market.

Download Report

Take A Look Inside The Report

Get Your Digital Insights








Includes competitive insight into:

  • Seasonal Trends
  • Keyword Competitiveness
  • Visibility Vs Authority
  • Link Acquisition
  • Social Influence
  • Content Performance

You can request a free no-obligation copy of any report and we'll email it straight to you. If you have a specific industry which we have not covered, please let us know.

We hate people who spam or sell your email address. It's safe with us. ICO Registration: ZA094207